Posts Tagged ‘Kaffe Magnum Opus’

Profit Margins and Volume

April 9, 2012

First, congratulations to Bubba Watson, Masters Champion.

Your Unit sales volume means a great deal.  Why? because it determines what your Unit Costs are.  These costs must be covered in the price you charge.  Your profit margin must cover unit costs in order to break even.  In the following example, the owners salary is considered a fixed cost.  For this example, too, imagine you sell only one item –> cups of coffee,  and your costs are:

1. $60,000 – Your Salary (always first on the list, for this is why you are in business).

2. $15,000 – Rent

3. $75,000 – Total Fixed Costs (I added the term Fixed, that is, they don’t vary no matter what your volume is.)

Now suppose two scenario’s.  First, you sell 1000 items per month.  Second, you sell 5,000 items per month.

Annual volume is therefore, 12,000 units in the first scenario, and 60,000 units in the second.

You can now calculate what your unit costs will be:

A. – $75,000/12,000 = $6.25 cents per unit in scenario one, and

B. – $75,000/60,000 = $1.25 per item in scenario two.

Now, if the cost of materials for a cup of coffee are: Cup – $.10; coffee – $.20; and other stuff – $.20, then the cost of materials is $.50 for each cup sold.

Let’s further assume your desired profit is $30,000 per year, or $2.50 per item at the 12,000 volume level, and $.50 if your volume is 60,000 units per year.  It is now easy to calculate your price.

Column1 Scenario 1 Scenario 2
Volume 12,000 60,000
Fixed Costs $75,000 $75,000
Unit fixed Costs $6.25 $1.25
Cost of Goods $0.50 $0.50
Desired Profit $2.50 $0.50
Price Must be $9.25 $2.25

Remember: Total Costs + desired profits/ volume = the price you must charge.

Dear Dr. Brew Bunnomatic Or Bunn Opens Blog

November 15, 2008

The link to Dr. Brew is: Dr. Brew which is made for folks who need information about brewing equipment.  I’m not sure if they will be answering questions about the beverage coffee or tea.  Does anyone know the answer to this?


Here is Dr. Brew’s Mug Shot


KMO got the news from Caterers Blog

Helping Farmers With Food For Dry Spells

November 10, 2008

A Strategic Summit was sponsored by Green Mountain to help find a way for some of the people in Nicaragua to more easily sustain themselves through difficult times, that is, when food is not in plentiful supply.  Kaffe Magnum Opus applauds this effort and is trying to find a way to support their work.  Here is a link to the page: Nicaraguan Summit.


While the link was posted in October, the conference took place in April of ’08.


Bob Johnson




Welcome To Kaffe Magnum Opus, The Specialty Coffee Roaster

November 5, 2008


Welcome to Kaffe Magnum Opus, the leading specialty coffee roaster in the country.